In 1947 a group of technicians and among them Aldo Bai, Pio Reggiani, Aldo Barassi, coming from Pirelli and a young architect named Marco Zanuso began to experiment the use of foam rubber and elastic tapes for the furniture brand. Inspirer of this operation is Marco Zanuso, for sure one of the very first architects involved with the systems of products industrialization, from application of new materials to new technologies.
