nector pouf

Since establishing their Copenhagen design studio in 2000, Flemming Busk and Stephan B. Hertzog have made their name in the design world, winning numerous major international a wards. Most recently the pair were last year awarded the Danish Design Prize – an award previously won by Arne Jacobsen, Paul Kjaerholm, Hans Wegner, and Verner Panton. The pair draw obvious inspiration from the shapes and forms of nature– a perfect example of this can be seen in their ‘Wishbone’ stand [pictured below] resembling a small grove of saplings. Their designs exemplify the new wave of Danish designers making a name for themselves internationally and at home, where Denmark’s ‘golden age’ of design, from the likes of Fritz Hansen and Kjærholm, continue to hold great influence. Busk and Hertzog will be guests of honour at two luncheons to be held in Melbourne and Sydney next week. “This is an unprecedented opportunity to ask such successful design luminaries all the things that you ever wanted to know,” says Scul.

A passion for design and the joy of living have been Softline’s main inspirations since we started making designer furniture in 1979, and our new range reflects these values. Based on unique design and technical innovation, Softline has developed a new collection of stylish, multifunctional furniture for modern homes and public environments. We collaborate closely with leading international designers, and our new concepts underline Softline’s capacity to respond quickly to the needs emerging from today’s evolving lifestyles. This catalogue showcases four collections of elegant and comfortable furniture and accessories that include a wide range of colours and flexible solutions. Smart, innovative design at its best.