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Ellen Bernhardt and Paola Vella met at a design studio in Milan and started a strict collaboration based on a common vision of design developed during their individual international working experiences.
Since 2008 they collaborate with important furniture companies, developing products and acting as artistic directors.

Founded in 1982, the famous Italian furniture company Arketipo is headquartered in Florence, mainly engaged in the design and manufacture of sofas, armchairs and accessories, as well as office furniture. Arketipo values ​​product development and advocates that innovative ideas for products are good at combining with fashion. The combination of high quality and attention to detail and a vibrant and timeless image is created by the passion for the quality of Florentine's textile manufacturing. Florence not only has an ancient history and culture, but also the center of the Renaissance. It has also produced many artists, and the building is famous in the world. Similarly, Florence furniture design and manufacturing is also famous all over the world. Arketipo and Florence Yiyi are rich in artistic cells. The fusion of fashion and craft creates extraordinary products. The traditional textile manufacturing in Florence gave birth to the inspiration, sensibility and curiosity of arketipo, combined with historical heritage to create rich and vivid modern style furniture, which is the arketipo Florentine style. In 2007, Arketipo became a member of the Association of Industrial Design Association (association ADI). In 2008, Arketipo expanded its product range. In addition to sofas and armchairs, Arketipo also produced a complete range of living room furniture and home accessories. Fine, simple and chic life. It combines furniture culture, tradition and functionality.