traffic lounge bench
Design Konstantin Grcic,
2013
Steel rod, polyester powder, expanded polyurethane
Designed by Konstantin Grcic for Magis, the Traffic collection of lounge furniture provides a study in contrasts: hard and soft, linear and volumetric, playful and sophisticated. Steel rod frames, with their parallel and intersecting lines, bring energy to each piece. Cushion blocks, neatly upholstered in fabric or leather, communicate an inviting sense of comfort and calm.
Playing with proportions, Grcic expanded the Traffic idea to create a vocabulary of different seating forms: an armchair, sofas, benches, and a chaise lounge. Later, he extended the concept to create low tables, with a choice of stone tops that seem to float above their angular metal frames.
1300W*513D*410H

Konstantin Grcic (*1965) was trained as a cabinet maker at The John Makepeace School (Dorset, England) before studying Design at the Royal College of Art in London. Since setting up his own practice Konstantin Grcic Industrial Design (KGID) in Munich in 1991, he has developed furniture, products and lighting for some of the leading companies in the design field. Amongst his renowned clients are Authentics, BD Ediciones, ClassiCon, Flos, Magis, Maharam, Muji, Nespresso, Plank, Serafino Zani, Thomas-Rosenthal and Vitra. Many of his products have received international design awards such as the prestigious Compasso d`Oro for his MAYDAY lamp (Flos) in 2001 and the MYTO chair (Plank) in 2011. Work by Konstantin Grcic forms part of the permanent collections of the world´s most important design museums (a.o. MoMA/New York, Centre Pompidou/Paris). Most recently Konstantin Grcic has curated a number of significant design exhibitions such as DESIGN-REAL for The Serpentine Gallery, London (2009), COMFORT for the St.Etienne Design Biennale (2010) and BLACK2 for the Istituto Svizzero, Rome (2010). Solo exhibitions of his work have been shown at the Museum Boijmans Van Beuningen (Rotterdam, 2006), Haus der Kunst (Munich, 2006) and The Art Institute of Chicago (2009). The Royal Society for the Encouragement of Arts, Manufactures and Commerce (RSA) appointed Konstantin Grcic "Royal Designer for Industry", in 2010 he was fellow at Villa Massimo in Rome. Design Miami/ arwarded him the title "2010 Designer of the Year".

The Italian design brand MAGIS was founded in 1976. Its products are characterized by lively, fashionable and avant-garde products. MAGIS has always been to exceed and lead the mainstream market. It has a large number of leading creative ideas from top international designers, and puts the products at the forefront. Originally known for its plastic furniture, it has gradually turned to explore higher-tech synthetic aluminum, stainless steel and die-cast metal combined with high-tech to engage in mass production of furniture and daily necessities.
Magis has worked with many outstanding designers including Stefano Giovannoni, Jasper Morrison, Konstantin Grcic, Ronan & Erwan Bouroullec, Marc Newson, Ron Arad, Naoto Fukasawa, Marcel Wanders, Philippe Starck, Zaha Hadid and Thomas Heatherwick to create a large number of excellent works. In the home environment and public space.
The Magis brand was ranked by the international authoritative design trend magazine Wallpaper as “the ten people who can change our way of life”. And Magis's products are really a frenzy among the world's design celebrities and loved ones.
MAGIS has created a series of products that are sought after by the world and has won many international awards.
For example, Me Too, which is designed by educators and designers, and designed by the designer from the perspective of children of this age, has appeared in major design magazines and has become a must-have for Italian designers. . And Me Too is also the first children's furniture to enter the international design stage.
Another Spun Chair is also a big red. The product was presented by Thomas Heatherwick, the designer of the British Pavilion at the Shanghai World Expo (Dandelion Pavilion). The chair that can turn around completely changed the static state of sitting, and it was full of childlikeness.
There is also the Steelwood Chair of Ronan & Erwan Bourollec, who won the ADI Compasso d'Oro Award in 2011. In 2008, Trioli (designed by Eero Aarnio) from the Me Too collection also won the Compasso D'Oro. In 2014, Spun, designed by Thomas Heatherwick, also received the same prestigious award.
In addition to receiving this award in design and many other major awards, Magis products are part of the museum's permanent collection, including the Museum of Modern Art in New York, the Victoria and Albert Museum in London, and the Pompidou Centre in Paris.